ADH PLACEMENTS
SOCIAL MEDIA / DIGITAL & PRINT DESIGN
ROLE:
Marketing & Administration Assistant
EMPLOYER:
De Montfort University, Careers & Placements Department
Faculty of Arts, Design & Humanities
TOOLS:
Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, Procreate, Canva
A part of my role was the management of social media platforms, researching and crafting compelling posts to highlight creative internship opportunities for students.
To enhance visibility and appeal, I made a deliberate choice to integrate each company's brand guidelines into the posts, ensuring a distinctive and recognisable presence that would attract eager students looking to apply.
In this video, I walk through a selection of these posts that I designed for the Instagram page.
ACHIEVEMENTS:
Achieved a 38% growth in followers.
Top Instagram reel gained 5000+ views and 190+ likes.
Organised social media takeovers and live Q&As with employers.
EMPLOYABILITY DICTIONARY
During my placement year, I created a variety of prints for promotion. Here is a sample of pages from one of the print projects.
In the context of this particular project, I undertook the creation of a visual resource designed to provide valuable support to students embarking on interviews and internships.
I worked with friends and colleagues to figure out what they wished they knew when applying for jobs or starting to work. This resulted in the development of an Employability Dictionary. This unique booklet includes important words and phrases from this research, offering students a handy guide for navigating job applications and early work experiences.
The main goal was to share the wisdom of experienced professionals and fellow students to help everyone understand the language and expectations in the professional world.
